SEOUL, Sept. 23 (Korea Bizwire) – South Korea’s small-scale cosmetics firms are targeting niche markets by launching made-to-order manufacturing for other firms, a way of expanding their businesses without the cost of having to develop their own brands and marketing them, industry officials said Friday.  K-beauty has caught on globally, allowing these companies to gain the trust of foreign cosmetics brands, the officials said. They are seeking business on an original equipment manufacturing (OEM) and original development manufacturing (ODM) basis, providing subparts for end products or making products according to ordered specifications.  “The manufacturing business is aimed at the overseas market rather than the domestic market,” an official said. “Latecomers in the industry cannot compete with the big names in brand power or marketing costs, so their preference has turned to the OEM and ODM business.” Claire’s Korea, whose sales last year totaled 180 billion won (US$163.49 million), recently announced it’s going into the manufacturing business for its own brand and foreign ones at a factory operated by its affiliate Cos Nine.  “The local cosmetics market is growing big from go...